S$72.27 bag of rooster is for actual, nevertheless it’s natural kampung rooster — FairPrice clarifies misunderstanding on value label


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“We’re conscious of {a photograph} being shared of a value label for ‘SB Entire Rooster’ affixed on Swiss Butchery-branded packaging,” wrote NTUC FairPrice on its Fb web page on Thursday (June 2).

Following a doable misunderstanding on the seemingly excessive value for entire chickens at its shops, FairPrice has issued a clarification that the package deal consisted of natural kampung chickens from certainly one of its concessionaire counters.

FairPrice clarified that the circulating picture of the product label is of an “natural kampung rooster” bought at certainly one of its concessionaire counters operated by Swiss Butchery.

The product is priced at S$22.50 per kilo, in accordance with the label’s packed date on Could 31, 2022. The product label additionally confirmed the product weight of over three kilos as two entire birds have been packed collectively, weighed and priced underneath the identical label, mentioned FairPrice.

“We hope this helps dispel any doable misunderstanding this picture might have precipitated,” it added.

In the meantime, members from the web group famous that the rooster was nonetheless “excessive class.”

“Most likely not focused at consumption by extraordinary lower-income of us,” mentioned Fb consumer Jake Ng. “The worth of non-organic rooster is S$6.00 per kg; this natural rooster is S$22.50 per kg as compared.”

“There’s no misunderstanding right here. We’re simply appalled by the value of S$22.50 per kg for natural kampung rooster bought at NTUC Fairprice,” added Fb consumer Angela Lau in a remark with over 240 likes.

“These concessionaire retailers akin to Culina do carry and cost extra for specialty meat. So, one has to examine the per kg value nicely earlier than ordering,” suggested Fb consumer Catbaglady Wendy.

In line with livestrong.com, natural meals are grown and processed in a different way than different agricultural merchandise.

Natural chickens are given natural feed and have entry to out of doors areas. “They obtain a balanced eating regimen and clear housing, thus reducing the propensity of illness.”

Nevertheless, the location provides that there is no such thing as a assure that the “natural” label signifies that the rooster was handled higher than the standard rooster.

“How are you going to show that it’s natural?” requested Fb consumer Nicholas Fanyeong, sharing the identical sentiment, whereas others requested, “How have you learnt is kampung rooster!” /TISG

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